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Footfall data Events, Fairs & Exhibitions


Number of people



Count visitors at Events, Fairs & Exhibitions

Where do visitors at events, fairs, and exhibitions stay and for how long time, what are the peak hours and how many are the visitors? You can easily obtain all this information and much more with IMAS people counting solutions. We have long experience working close together with some of the most established fairs and exhibitions in Europe.

With our people counting solutions you get zero start fees and no binding time. Our focus is to give you a smooth process, all the way from installing and receiving personal support when needed. Check out what services we offer below and contact us to get a demo and discuss more details.

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Different techniques

With the help of your current WiFi access points and/or people counting sensors you can easily track visitor flow and number of visitors entering and exiting the event / exhibition. You also get data on when the visitors arrive and leaves, when knowing your peak hours, you can plan activities based on this information.  

Which technology you choose depends on what you want to measure and how the conditions look on location. We will tailor-make this based on your needs. You can read more about the different technologies here.

Real time occupancy 

If you are covering all your entry’s and exits at the event with 3D people counters, you are also able to get the real time occupancy figure, which allows you to know exactly how many visitors there are at the exhibition. With a ticket scanning system (for example), you know how many people that have entered, but not how many that have left the area. Thanks to the real-time information, you can easily welcome new visitors when the old ones leave.

You can also use stop light or displays to control the people flow at the entrances at the event. Explore our real time solutions.

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Tracking and Dwelltime

There are many advantages with knowing where the visitors stay and for how long period of time they stay at different spots at the event. IMAS Tracking & Heatmap and IMAS Dwelltime helps you recognize popular areas at the exhibition.

Information from people counters enables you to make better analyzes to increase your overall effectiveness, when planning and selling, staff optimization and marketing related activities. When used it will benefit the long-term relations with the customers and the visitors.

Explore all our analytics services.

Aii in Xperio

Through our Xperio web application, it is easy for the user to produce reports with visitor statistics by hour, day, week, month and year. It is also easy to see what times and weekdays most visitors come to the store. 

OPEN api

Xperio has a well-documented API with the ability to connect its own applications to retrieve and send data to and from systems.

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Our Customers

We are fortunate to work with some of the best in the industry. Here are some examples. 

Contact us today

We are looking forward talking to you.

International presence

With over 30 000 installations and many hundred customers spread out across Europe and South East Asia we have established strong relations with our customers and suppliers. Our head office Nordic is located in Sweden, head office Europe in Germany and head office South-South East Asia in Thailand.

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