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Busy Street

People FLOW 
SMART Cities  

track and monitor people flow with footfall data. 

Footfall data & Visitor Flow In Cities ​

Information on the number of visitors and people flow is crucial when developing and improving a city.


With the help of information from sensors, we can track and monitor how changes within the city affect the people flow and number of visitors.


With this knowledge, we can make decisions based on statistics. 


Whether you want to start measuring today or have done it for many years, we have solutions and services that will fit your needs.


  • Visitor Flow / People flow 


  • Bicycle- and pedestrian analysis


  • Dwell TIme



It’s of great importance to be able to show transparent figures for officials, businesses, and the people living in the city. With People Counting & People Flow analysis you can:

  • Measures and visualizes the paths where the visitors move in urban spaces; streets, destinations, and directions were taken.

  • Measure and visualizes the paths where the visitors move in buildings

  • Visit volume and throughput in the urban space of streets. Gives a clear picture of the city's most frequent destinations and how visitors move among them.

  • The center of shopping gives the opportunity to develop street planning, real estate development and establishment of trade on the basis of the city's natural walkways.​


Number of people/



Avoiding Poor Negotiations ​

We all know that negotiating is easier if you can be transparent and show validated figures.  With the help of our services you can, for example:

  • Show tenants visitor traffic outside stores or inside buildings

  • Show potential tenants the number of people passing by a store or a building

  • Show city officials and tenants how different redevelopments affect visitor flows

  • Measure how campaigns or other activities affect visitor flows


The information is presented in xperio

Through our Xperio webportal, it is easy for the user to produce reports with visitor statistics by hour, day, week, month and year.

OPEN api

Xperio has a well-documented API with the ability to connect its own applications to retrieve and send data to and from systems. 

Image by Michał Parzuchowski

Demographics stats in the city

See how many of the visitors are children and adults,  men and women that visit the city. Such information can be very useful, for example when trying to reach out to new target groups. 


High Reliability and GDPR

The technology and services we use are highly reliable and have been extensively tested for many years. Of course, personal privacy is assured and complies with all the requirements of the GDPR legislation. 

Measure with WIFI, sensors & Radars

Our technology enables you to collect footfall data using your existing WiFi network, without the need for additional installations. This innovative solution is the result of years of academic research focused on collecting WiFi signals from smartphones while ensuring user privacy by deleting all tracking of MAC addresses. It has been approved according to GDPR regulations in Europe. Additionally, we use sensors to complement the data and gather demographics such as gender.


Moreover, we use state-of-the-art Radar technology to precisely count the number of cyclists and cars passing through various locations.

“Affordable price and good customer service”

Anders Baagland, City manager Middelfart And Chairman Danish Cities Trades

Image by Absent Wall

Aalborg City Attracts Brands 

– At Aalborg City, we aim to acquire a better understanding of movement patterns in our city center, in order to gather accurate knowledge about the number of visitors to our city. 

To attract new brands and store concepts to the city center, data is indispensable. The initial query when engaging potential collaborators is - can you provide us with data regarding the flow of customers on the streets, says Jes Asmussen, City Manager at Aalborg City.

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We are fortunate to work with some of the best in the industry. Here are some examples. 

How can we help you?

From us you can buy market leading people counters or pay a fixed monthly fee where everything is included for you to make visitor analytics, without any binding time or start fees. 

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Contact us today

We are looking forward talking to you.

International presence

With over 30 000 installations and many hundred customers spread out across Europe and South East Asia we have established strong relations with our customers and suppliers. Our head office Nordic is located in Sweden, head office Europe in Germany and head office South-South East Asia in Thailand.

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