Image by Brooke Cagle


The new way of running a store



Retail stores

Make decisions that lead to better visitor experience and increased sales. In order to develop operations and personnel in the retail sector, you need to be able to measure and follow up on the work that you do. See how changes affect the number of visitors and sales, for example is conversion rate and capture rate great tools for increasing productivity. You can also connect our staff planner that uses data from capture rconversions goals. 

Image by Clay Banks
Image by Joshua Rawson-Harris




Access to information on the number of visitors and business patterns is currently in high demand among those working in various ways to develop and improve a city. Here we go over what you can measure and what benefits there are in measuring visitors in public environments - both for the benefit of shops and people in the city.

social distancing solutions

Since the outburst of the corona pandemic we have been receiving numerous inquiries from various industries regarding social distance solution for complying with maximum visitor limits and for regulated access solutions.



Shopping Centers

The purpose of a shopping center is to offer stores as high a proportion of potential buyers as possible. To do this, the center needs to know, among other things, the number of visitors and how the visitors move about on location. Different conversion goals such as conversion rate, capture rate are described. Here we go through some examples of what you can measure so that both the center and stores develop. 




Museums today know the value of collecting statistically established visitor information. For many, the challenge lies in understanding and being able to link information to day-to-day work. If you succeed in doing so, you will be guaranteed to increase the visitor experience.

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Image by chuttersnap




Like many public organisations, it is important for libraries to be able to justify their existence by showing transparent visitor numbers. Through our Xperio web application, it is easy for the user to produce reports showing visitor statistics by the hour, day, week, month and year. It is also easy to see what times of day and on which weekdays most visitors come to the library.




The airport is a perfect place to work and develop the visitor experience. Large numbers of visitors must eat, shop and move within a limited area. It is important to be one step ahead and measure and follow up the changes that are taking place.

Image by chuttersnap
Image by Joshua Rawson-Harris

International presence

With over 30 000 installations and many hundred customers spread out across Europe and South East Asia we have established strong relations with our customers and suppliers. Our head office Nordic is located in Sweden, head office Europe in Germany and head office South-South East Asia in Indonesia.

Let's talk more

We are curious to hear about your plans and how we can help you.

satisfied customers

Image by Jonny Kennaugh

„With great flexibility and the use of mixed technologies, IMAS offers suitable solutions that count accurately and reliably, which first made in-depth customer analyses possible for us.“

Hennig Schorling, 
Director of IT, B.O.C. (Bike and Outdoor Company)

© 2020 IMAS Group

IMAS Group
Dynamitveien 11
N-1400 Ski

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