Revolutionizing Footfall Data Collection: The Impact of WiFi Technology
As a business owner, understanding customer behavior is key to success. Traditionally, collecting footfall data from large areas to gain...
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Hjalmar Brage
- Dec 15, 2022
- 3 min
Why footfall data will kick-start 2023
Inflation and economic uncertainty will likely continue to affect businesses during 2023. But they say efficiency and new ways of doing...
Hjalmar Brage
- Oct 19, 2022
- 1 min
Blog: 3 tips for retailers on controlling sales
Here we introduce you to how you can take control of your store's sales using statistics and some straightforward thinking. 1 Know your...
Hjalmar Brage
- Aug 30, 2022
- 2 min
IMAS Group is expanding in India
IMAS Group is expanding in India – let us welcome Dharmender Kumar into the world of visitor analytics. “My main motivation will be to...
Hjalmar Brage
- Jun 22, 2022
- 2 min
Why footfall traffic and sales data make a difference for retailers
Why is it so important for retailers to know the number of visitors and what do you do with all the data? In this blog post we go through...
Hjalmar Brage
- May 27, 2021
- 3 min
How to Calculate and Improve Retail Conversion Rate
Conversation rate is one of the most important KPI’s for a retail store. In this post I will go through what the term means for a...
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