The Ultimate Guide: Boost Store Efficiency with Retail Analytics
When working in a store you know that sales depend on a lot of factors. From price to promotion to location, it's not always easy to...
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Hjalmar Brage
- Mar 30
- 2 min
Revolutionize Your Event Strategy with Footfall Data - the must-know trend for event management!
For event organizers, knowing your footfall data at events is one of the hottest trends right now. Companies are recognizing the...
Hjalmar Brage
- Mar 23
- 3 min
Unleashing the Power of Footfall Data: How Train Stations Boost Sales and Customer Experience
Bane NOR Eiendom, a Norwegian property owner, is making use of footfall traffic and sales data to track the number of visitors and...
Hjalmar Brage
- Mar 14
- 2 min
Revolutionizing Footfall Data Collection: The Impact of WiFi Technology
As a business owner, understanding customer behavior is key to success. Traditionally, collecting footfall data from large areas to gain...
Hjalmar Brage
- Feb 1
- 3 min
Herbarium Shopping Center uses its footfall data daily
Herbarium Shopping Center in Stavanger, Norge, has been using IMAS analytic platform Xperio since the fall of 2019. Last year the mall...
Hjalmar Brage
- Dec 15, 2022
- 3 min
Why footfall data will kick-start 2023
Inflation and economic uncertainty will likely continue to affect businesses during 2023. But they say efficiency and new ways of doing...
Hjalmar Brage
- Oct 19, 2022
- 1 min
Blog: 3 tips for retailers on controlling sales
Here we introduce you to how you can take control of your store's sales using statistics and some straightforward thinking. 1 Know your...
Hjalmar Brage
- Oct 18, 2022
- 1 min
Basic & More collects footfall and sales data with the help of IMAS
The Danish store chain Basic & More will use visitor and sales data from IMAS Group to optimize sales. The store’s conversion rate is one...
Hjalmar Brage
- Oct 12, 2022
- 1 min
Denmark's largest supplier of outdoor equipment chooses IMAS Group
IMAS Group is expanding its customer base in Denmark by adding Spejder Sport to the list of Xperio users (IMAS analytics platform)....
Hjalmar Brage
- Sep 28, 2022
- 1 min
BabySam to collect footfall and sales data in 30 stores
Denmark's largest chain for baby equipment BabySam will IMAS flexible people counting system to improve store performance in all their 30...
Hjalmar Brage
- Jun 22, 2022
- 2 min
Why footfall traffic and sales data make a difference for retailers
Why is it so important for retailers to know the number of visitors and what do you do with all the data? In this blog post we go through...
Hjalmar Brage
- Jun 9, 2022
- 2 min
Wild West theme park uses sales and visitor data to make better scheduling
The legendary Nordic theme park High Chaparral will use IMAS people counting solution to increase the customer satisfaction: “We want our...
Hjalmar Brage
- Oct 14, 2021
- 4 min
How a big retail chain transforms operations with a staff scheduling tool
The largest watch and goldsmith chain in Norway, BJØRKLUND, has since 2020 used IMAS Staff Planning tool in five of their stores. The...
Hjalmar Brage
- Jun 14, 2021
- 2 min
Turnover registration and real time people counting at Norwegian shopping center
Røa Torg in Oslo, Norway, has chosen to count its visitors in real time using the latest people counter solution from IMAS. The new...
Hjalmar Brage
- May 27, 2021
- 3 min
How to Calculate and Improve Retail Conversion Rate
Conversation rate is one of the most important KPI’s for a retail store. In this post I will go through what the term means for a...
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