Retail insights ANalytics Services
How many visitors enter the store and how many convert into buying customers?
Analytic services
We have analytics services and business solutions that will provide you with information to make better decisions. To gain access to our analytical platform Xperio you need to have IMAS Count & Comparison and IMAS Control & Maintenance. You can choose the tools you are interested in. We will make sure you have the right technique to be able to measure and follow your visitors and customers.
Always included
Count & comparison
Analyze visitors entering/exiting. You need this service to have access to Xperio.
Always included
Control & Maintenance
Kpi
Productivity analyzes
Control and maintenance. Our personal support is always included in Xperio.
Find out KPIs such as conversion rate, basket size, turnover per visit, capture rate, turnover per sales hour.
Tracking
Gender Detection
See how visitors move and how long do they stay.
See how many men and women entering the store or building.
Age counting
Dwelltime
Real-time Occupancy
Staff and sales forecast (scheduling)
Queue Management
Find out how many are adults vs children.
See how much time visitors have spent in a certain area of the store or building.
See how many visitors are inside the premises with the help of real-time occupancy.
Schedule and forecast by combining sales and footfall data.
Monitor queuing and cash staffing.
POS-Integration
Validation Counting
Export API
INDEX
Staff Exclusion
Manual reporting or automatic retrieval of sales data via API
We perform manual control counting to validate and optimize the configuration of the sensors.
Data export to / from external systems.
Exclude staff from visitor statistics. This is done using special nametags.
Exclude staff from visitor statistics. This is done using special nametags.
All in xperio
Through our Xperio web application, it is easy for the user to produce reports with visitor statistics by hour, day, week, month and year. It is also easy to see what times and weekdays most visitors come to the store.
In Xperio, you will find statistical data in the form of tables, charts, maps, and key figures. The system is user-friendly and built to do both simple and advanced in-depth analyses.
Optimize retail stores with footfall data
Read how we can help stores optimize sales by combining sales and footfall data.
footfall & sales data in shopping centers
Learn more how we can assist shopping centers in optimizing their performance.
Guide: How to calculate KPIs
Here we go through the most important thermology from the data collected and how you calculate the KPIs used when working with retail and visitor analytics. The goal is to identify deviations to be able to improve the visitor and customer experience.
Guide: convert visitors into customers
Take control of the sales in the store. A step-by-step guide for retail Analytics. SEE results after 4 weeks.
People Counting as a service
When you choose IMAS People Counting as a Service you don’t need to buy any hardware. We will provide you with the latest People Counters and make sure everything is setup correctly so that you can focus on your core business.
Personal service and support are included as well as access to our own analytic management system Xperio, you choose what services you want to include and then you are ready to start collecting the data.
International presence
With over 30 000 installations and many hundred customers spread out across Europe and South East Asia we have established strong relations with our customers and suppliers. Our head office Nordic is located in Sweden, head office Europe in Germany and head office South-South East Asia in Thailand.