ZERO Start Fee
NO BINDING Time
Flexible People Counting systems
Footfall data for retail & public. No binding time. +30 years’ experience. It’s easy with IMAS Group.
Retail and Public Analytics from IMAS Group
We help and support shopping malls, retail stores, smart cities, airports and public institutions (plus many more), collect and understand valuable information about visitors and customers. The information is collected from people counters, footfall traffic, ERPs or other sources of information. 100% GDPR Compliant.
Working with IMAS Group is
We calibrate and validate all sensors from the start. When they are up and running our system monitors the sensors and sends a notification to us in case of suspicion of errors such as power outages, changed network settings, etc., if something needs to be changed we immediately take action. You can trust that the numbers you get from the people counters are correct. All traffic from us and the people counters is encrypted and is 100% GDPR-secured.
We work with customized solutions. You choose what information you want to see, and you can easily create custom reports that are sent via email to selected recipients. All statistics can be exported to Excel with one click. You simply get the support you need, without the hassle. People counters can be installed by your technicians and work indoors and outdoors.
With a people counter outdoors or in a store, we measure and compile visitor statistics, people flow and productivity information such as conversion rate and access rate, etc. Everything happens automatically in selected intervals down to real time. You can easily monitor and access the data no matter where you are, by computer, phone or tablet.
All in xperio
In Xperio, you will find statistical data in the form of tables, charts, maps, and key figures. The system is user-friendly and built to do both simple and advanced in-depth analyses.
We offer a wide variety of data for retailers, here are some examples you can gather and analyze in IMAS analytics platform Xperio.
Count & comparison
Analyze visitors entering/exiting. You need this service to have access to Xperio.
Run productivity analyzes on visits, sales, customers and much more.
See how visitors move and how long do they stay.
Differ between, children and adults entering, men and women.
Control and maintenance. Our personal support is always included in Xperio.
Guide: How to calculate KPIs
Here we go through the most important thermology from the data collected and how you calculate the KPIs used when working with retail and visitor analytics. The goal is to identify deviations to be able to improve the visitor and customer experience.
We have strong relationships with our customers and suppliers thanks to over 30 000 installations and hundreds of customers spread across Europe and Southeast Asia. Our head office Nordic is in Sweden, our head office Europe is in Germany, and South-South East Asia is in Thailand.